Planet
We work hard to minimise our impact upon the planet.  We look to REDUCE (either movements by car or the use of paper for instance) as much as possible.  Where we can't reduce, we REUSE and RECYCLE as much as we can - be that paper, toners or other materials.

 

Linking in with our company name, we also support the Giraffe Conservation Foundation.

 

People
In addition to GCF, we also support the hospice movement, making donations to a wonderful Birmingham hospice, John Taylor, in addition to the national hospice charity, Macmillan.

 

We also look to ensure that our campaigns are as socially inclusive as possible,  advising clients on the translation of materials into community languages and considering, for instance, alt tags on web sites to help those with visual impairments.

 

Process
We're keen that our impact is wider than simply our own actions.  As a result, whenever we devise campaigns and strategies for clients, we advise them on considering environmental sustainability.  For instance, would an e-bulletin achieve the same effect as a mailer, but without the paper and transportation environmental cost?