Google AdWords campaign delivers 55% ROI increase

Calling the shots

Based in South Wales, this call handling and virtual PA service provider needed to target a UK-wide business audience.

Our Challenge

To enable our client to cost effectively compete with their competitors for a strong online presence and share of mind.

Different Perspective

Our priority was to ensure that our client could reduce their existing online marketing costs and their cost per acquisition.

We carefully managed their Adwords campaigns, monitoring their activity closely; refining key words and search terms to maximise its effectiveness.

 

Result

We created a highly effective new route to market for our client, with the result being that after 3 months we achieved a 60% reduction in their ad spend plus a 55% increase in their return on investment.

What we did